Top crowdfunding site Australia

Top 10 crowdfunded start-ups

Conforming to the stereotype that every trend that happens in the US arrives in Australia a couple of years later, crowdfunding has well and truly landed Down Under.

The concept is simple. An entrepreneur (or anyone, for that matter), posts a project online, asking for funds.

People then pledge as much money as they like towards the project. They only have to part with their cash if the entrepreneur raises their predefined funding target.

While crowdfunding is now an accepted part of US start-ups’ methods of raising finance – two Aussies recently found success at famed American platform Kickstarter – the concept is still relatively new in Australia.

Any confusion is likely to dissipate with the recent launch of various Aussie crowdfunding platforms, including Pozible, iPledg and Project Powerup.

So does this method of funding actually lead to decent businesses? Here are 10 of the top start-ups to emerge from the crowd with some cash.

1. TikTok and LunaTik

To US designer Scott Wilson, the idea was obvious – offer people the ability to wear the iPod Nano like “the world’s coolest watch”.

Having devised a simple snap-in design that allows users to house their Nanos on their wrists, Wilson turned to US crowdfunding giant Kickstarter for some cash.

Looking to raise $15, 000, Wilson’s idea was quickly pounced upon by backers from as far as China and India, raising an incredible $942, 000.

Wilson says: “We initially hoped to get enough pre-orders to pay for tooling, some initial inventory and create a little buzz and validation in order to help us get into small retailers and distributors more easily. Now everyone is calling us.”

2. New Matilda

While TikTok is the US’ largest crowdfunded effort, the equivalent here in Australia is a little smaller.

However, given the differing sizes and maturity of the respective crowdfunding markets, the $175, 000 raised by online publication New Matilda is a very decent effort.

The title was forced to close in 2010, the victim of a tight advertising market, but decided to resurrect itself using crowdfunding site Pozible. The gambit worked and New Matilda is now back online.

3. Enviu

While the most that investors get in return for backing the raft of musicians, film makers and entrepreneurs is usually a warm glow of satisfaction, Enviu offers something tangible for your outlay.

The Dutch sustainability business used crowdfunding platform Symbid to attract 372 investors from around the world, raising the equivalent of $123, 000.

Probably not the new Mega Man you're hoping for

by Kinsaras

But maybe someone will be interested in this.
Mega Man board game pre-orders begin at $79.99
By Emily Gera on Feb 20, 2014 at 6:00a @twitgera
Classic gaming franchise Mega Man is being adapted into a board game by developers at Jasco Games, a collective best known as as publisher of the Universal Fighting System collectible card card.
A crowdfunding campaign to aid in the funding of the board game, cards and other materials success came to an end late last year after reaching $415,041 in pledges - hundreds of thousands over its initial $70,000 funding goal

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